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Unlock the power of personalization

THE BEST RUN
The Power of Personalization in an Increasingly Digital World

When’s the last time you spoke to a friend about a product, only to see it advertised on Instagram moments later?

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How SAP Is Enhancing Customer Service Offerings in 2023
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Expanded functionality and enhanced transformation planning, driven by up-front insights into additional new product content and extended access to test automation solutions, will make 2023 a big year for SAP support.

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SAP S/4HANA Cloud Wins Three “Best Of” Awards from TrustRadius
SAP S/4HANA Cloud has earned three 2023 Winter “Best Of” awards from TrustRadius, a leading independent peer-review platform for B2B software, in the ERP category.

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Featured Webcast
Digital Supply Chain Sustainability Series
March 7, 2023
Learn how to connect virtually every process within your supply chain, predict demand and inventory, and operationalize sustainability. Discover how to create a supply chain that is both resilient and sustainable.

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Featured Event
SAP Sapphire: Future Proofing 2023 Virtual:
May 16–17, 2023 |
Orlando: May 16–17, 2023 | Barcelona: May 24–25, 2023 | São Paulo: June 1–2, 2023
Be inspired, connect, learn, and grow your global community with innovative peers and SAP experts with this year’s gem of a program at the SAP Sapphire conference. Learn about our three world-tour stops and our free virtual experience. We kick off May 16 in Orlando.

Get future-proofed
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SAP and Icertis Deliver Enterprise-Wide Value with Contract Intelligence
SAP and Icertis, the contract intelligence company that pushes the boundaries of what’s possible with contract lifecycle management, demonstrated a record year of momentum for their partnership by adding nearly 50 joint customers in 2022.

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Real-Time Support Channels Take Big Steps Forward in Customer Care
The past few years have been a transformational time for support. Mohammed Ajouz, senior vice president and global head of product support at SAP, says the support industry has experienced more change in just two years than it has in two decades. Find out what he believes customer support leaders can do to stay ahead.

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SAP Innovation Awards Celebrate Innovation amid Global Challenges
Discover the pioneers who won big at the SAP Innovation Awards thanks to the innovative ways they used SAP software, services, and solutions to stay ahead of worldwide disruption.

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Unleashing Automation for a Resilient Aerospace and Defense Sector
In 2022, aerospace and defense faced many of the same challenges as commercial air travel. Learn how leaders in the industry are using intelligent technology to stay ahead and combat their greatest challenges.

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Trending
Webcasts
In-the-Moment Learning for User Adoption
March 8, 2023
Learn how to bring timely, on-point learning to users at every level of your organization, in the context and in the moment they need it, to drive understanding and adoption everywhere.

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Unleash the Potential of Your People
March 15, 2023
Your people are full of creative ideas. Low-code tools let anyone bring those ideas to life by building powerful automations that boost productivity, efficiency, and job satisfaction. Learn more around the use of low-code tools and prebuilt workflows, bots, and connectors.

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Risk-Resilient, Sustainable Supply Chains
March 22, 2023
SAP, in partnership with Accenture, reveals how Bristol Myers Squibb uses the SAP Integrated Business Planning for Supply Chain solution. Find out how the company synchronizes supply chain planning decisions in real time to assess, manage, and mitigate risk.

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Got a Sweet Tooth?
On demand
Ferrara uses customer data solutions from SAP to find people with candy cravings and sweeten customer relationships.

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Trending
Events
International Women's Day
March 8–9, 2023
Celebrate International Women’s Day with leaders from SAP. Our theme for this year, "DigitALL: Innovation and technology for gender equality" is inspired by the theme of the United Nations.

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SAP Data Unleashed
March 8, 2023
Join us for the virtual event as we announce new data innovations and collaborations to help you unleash the power of your business data.

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Empower Key Planning Disciplines
March 15, 2023
Learn about the key features of SAP Analytics Cloud by following along with real-life demo scenarios. We'll explore solution capabilities, including reporting, visualization, driver-based planning, currency translation, workflow, and multimodel linking.

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Harnessing Technology to Lead and Succeed
March 21, 2023

Learn about the latest growth trends, cloud-based technology investments, and how leading businesses are achieving sustainable growth across their organizations.

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