What are the common obstacles small-to-medium businesses (SMBs) need to navigate in order to stay on the right path? One is using technology that hinders their growth. To overcome this obstacle, they need to choose the right technology.
These days of cloud-based everything can help put SMBs on an even playing field with large ones, and they should take advantage of cloud and as-a-service offerings as much as possible. "There are greater capabilities and lower cost, and that's where all the R&D is happening," says Reggie Bradford, senior vice president of Oracle's Startup Ecosystem and Accelerator Group. "You're going to get the best upgrades and the best path to the future."
Here, get more advice from Bradford and other experts about how to use technology to scale, keep connected to your customers, prosper in an on-demand economy, and more.