Cloud Computing

There is no market unable to reap the benefits of the cloud. In fact, the worldwide cloud market will grow at six times the rate of overall IT spending, doubling in size by 2019 to an estimated $141 billion.

Here, read Profit's special cloud issue for stories demonstrating the benefits of cloud-driven business transformation worldwide. Plus, discover other companies that are moving to the cloud to innovate and reach new markets.

Dubai World Trade Centre Addresses Business Opportunities Through Cloud Automation

Last year DWTC turned to Oracle Cloud to support one of its fastest-growing revenue segments: technical production, stage and stand construction, telecom and utility services, and other services.

Key to One Diversified Company's Success: Make Cloud, On-Premises Systems Work Together

AW Rostamani Group thinks big. The family-owned business is headquartered in Dubai in the United Arab Emirates, home to a highly anticipated World Expo in 2020. The company is using the Expo "hype" as a motivating factor, and the cloud as a business facilitator, to realize one very ambitious goal: doubling revenue by 2020.

Ebook: Oracle Cloud for the C-Suite

This ebook provides a high-level introduction for senior executives running finance, human resources, IT, operations, and customer experience organizations. Together, Oracle and Hitachi offer leaders the most comprehensive mix of cloud offering to accelerate the cloud journey—and meet the needs of every member of the executive team.

Mind Meld

"Technology is allowing marketers to have a completely different role in directly engaging with customers and driving the customer experience," says Andrea Ward, vice president of marketing for Oracle Marketing Cloud.

Always Open

"The most overrated thing in business is praise. . . . What teaches you important lessons is negative feedback and criticism," says Jay Baer, author of Hug Your Haters, in this Q&A.

Move Over, Feelings. Data's in Charge Here

"Your feelings can be wrong, but data can't," says Nick Cerise, chief marketing officer of Western Union Business Solutions. "That's why I work with our team to put data and advanced analytics at the center of all our decisions."

Highlights from Oracle’s blog on Forbes.com

• AI Is the Wave, and CIOs Must Learn to Surf

  "CIOs should start looking at how this is going to change the business they're in and potentially disrupt the types of applications they're using," says IDC Research Director David Schubmehl.

• The Cloud's Underappreciated Advantages

  If you were starting a business today, you'd absolutely build it with the cloud as core. So why wouldn't you have the same vision for an existing business?

• Trendy Restaurant Wagamama Puts Cloud on the Menu

  Cutting-edge chain Wagamama is making its biggest technology investment to date, moving to the cloud to support continued innovation and its expansion worldwide.

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